The Mission

Ross is very passionate about fostering health, fitness and sport for children in Lethbridge. As well, his wife currently works in Addiction and Mental Health and together they would like to find ways to actively advocate for improving mental health programs. Drawing on this community involvement, Ross has also become very involved in advocating for solutions to the rising issue of Homelessness in Lethbridge. He sees the successes that have been found in other municipalities and would like to tailor a plan for what can be done to alleviate this problem in Lethbridge. A strong believer in “All People have Value”, Ross believes there are ways to help out and help up the city's less fortunate. “It’s time to stop thinking short term and focus on a strategy for growth in the region for the next quarter century”. Ross would like to bring his wealth of interpersonal and business success to the role of councillor. He would like to lead the charge for a council focused on listening and responding to citizens. Having children in both school and community sports programs, Ross is a big proponent of the importance of health, physical fitness and sport for local children. As the owner of 2 vape shops, he has helped countless people improve their health by offering a less harmful alternative to the dangers of smoking through vaping. As a city councillor, Ross is interested in building a more vibrant, livable and sustainable city for the citizens of Lethbridge. This city has given much to his family and he would like to dedicate his efforts to giving back to the community that means so much to him and his family.

What I Stand For

I would like to take a page from the book of the Downtown BRZ. I think it is wonderful that there is an initiative in place to beautify the downtown core, but I would love to see that extend further beautify our city as a whole.

I would like to see the business economy in Lethbridge thrive. As a business owner myself, I know how business works, and I would like to bring my experience in this arena to help create and promote a more vibrant economy in Lethbridge. We need to find a way to bring more jobs to Lethbridge. More jobs equals more people, which brings about a boost in economic growth.

We have two amazing post-secondary schools here in Lethbridge, but it seems like our students come here to get an education and leave for greener pastures. I would like to find a way to entice young people to stay. It would be great to see local talent stay local.

I would like sports and fitness be accessible to ALL children in Lethbridge. It’s not always easy for families to afford sports fees, gym and camp memberships etc…..All kids deserve the chance to be active in sports and team activities.

Homelessness, poverty, and mental health issues are problems that plague many of our citizens. The system is broken and I would love to be able to help find ways to provide better access to mental health programs and work on improving our food banks and the homeless shelter.

Lethbridge needs to become a more vibrant and desirable city for ALL ages. We need to promote a sense of community to not only the established citizens that have lived here for decades, but to families and young professionals.